Social media management software
for agencies.
One tool for every client account. PostRoute Agency gives you unlimited brand workspaces, multi-stage approvals with audit logs, and unlimited role-based seats — so juniors draft, clients approve, and you keep the strategic tier. Cross-post to 9 channels per client, run reporting on every account, scale without juggling tabs across six dashboards.
Brand workspaces — one tool, every client
Each client lives in its own workspace with isolated channels, drafts, calendar, and inbox. Switch context with a click; no more juggling 12 tabs across 6 logins. The Agency plan gives you unlimited brand workspaces — scale your client book without bumping into a per-workspace ceiling.
- ✓Per-client channel set, schedule, and reporting
- ✓Per-client billing rolled into one Stripe invoice
- ✓Per-workspace branding so dashboard reviews stay on-brand
- ✓Bulk move drafts across workspaces when accounts pivot
Approval flows with audit log
Required approvers per channel, multi-stage review, inline comments, and a full audit trail for every state change. When a client asks "who approved this," the answer is one click away — date, approver, message, version diff.
- ✓Required approvers per channel or per workspace
- ✓Multi-stage flows: junior reviews, account lead signs off
- ✓Slack and email handoffs (no need for everyone to log in)
- ✓Audit log exports as CSV for client compliance reviews
Role-based permissions
Owner, editor, contributor, viewer — across 20 seats on Agency. Junior contractors can draft but not publish; viewers (clients) can review but not edit. Per-channel scoping means a contractor on the Northwind brief can't see the Stellar/co inbox.
- ✓20 seats with per-channel scope
- ✓Read-only "viewer" role for client reviewers
- ✓Contributor role for junior drafters and freelancers
- ✓SSO/SAML for agencies on Okta, Azure AD, Google Workspace
Reporting your clients will actually read
Cross-channel comparisons, audience overlap detection, UTM auto-tagging, and exportable PDF reports. Schedule weekly digest emails to clients without lifting a finger; they get a clean summary, you keep the strategic tier.
- ✓Per-client weekly digest emails on autopilot
- ✓PDF + CSV exports for monthly client reviews
- ✓Audience overlap analysis across X, IG, LinkedIn
- ✓UTM auto-tagging tied to your tracking setup
Why agencies switch from generic tools to PostRoute.
Hootsuite, Buffer, and Sprout were built for in-house marketing teams. Their agency tiers stack seats and call it a day. We built PostRoute Agency from the workflow back: client separation, approval audit, and role scoping are first-class, not bolted on.
| PostRoute Agency | Generic SMM tools | |
|---|---|---|
| Brand workspaces (client separation) | 10 included | Often paid add-on |
| Approval flows with audit log | Built-in | Limited or higher tier only |
| Per-channel role scoping | Yes — contractor sees one client only | Workspace-level only |
| Per-client weekly digest emails | Automated | Manual export |
| 20 seats included | Yes | Often $20-50 per extra seat |
| Pricing transparent on website | $119/mo flat | "Contact sales" |
Agency-specific questions, answered.
Can we white-label PostRoute for clients?
Not currently — PostRoute branding stays on the dashboard. What you can do: client viewers see only their workspace, which is functionally a clean walled garden. Full white-label is on the roadmap; reach out at [email protected] if it's a deal-breaker.
How do you bill for client accounts?
One Agency subscription covers unlimited brand workspaces — there's no per-client surcharge. You expense it as agency software and recover via your client retainers however you like.
What happens when a client leaves?
Archive the workspace and its channels stay disconnected but the historical reporting and audit log remain accessible. Re-activate within 90 days and everything (drafts, scheduling, analytics) comes back exactly as it was. After 90 days the workspace is permanently deleted.
Do you offer training for new agency hires?
Yes — Agency plan includes priority support and a 30-minute onboarding call for the team lead. We share a training video library covering the composer, calendar, approvals, and analytics. Reach out and we'll schedule it on your timeline.
Can I migrate from Hootsuite / Buffer / Sprout?
CSV import for scheduled posts and channel reconnect is available on day one. We don't pull historical analytics from other tools (their APIs don't expose it cleanly), but your existing schedule lifts cleanly. The first month tends to be a parallel-run before fully cutting over.
Try Agency free for 7 days. Bring your whole client list.
Card on file, cancel any time before the trial ends and nothing is charged. Unlimited brand workspaces, up to 25 seats, full approval flows — same as the paid plan.